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That could be a truth-in-advertising federal violation. There is no supplement, cream or drug that has been clinically proven to reduce cellulite. Cellulite is fat. It responds to diet and exercise. Some medical techniques like surgery and the new fat freezing device can physically spot-remove fat, but not a pill or cream or sports girdle.

It sounds like a drug. If your product makes any kind of health or well-being claim, be sure to read what Amazon has to say about prohibited claims HERE. Amazon takes down sellers all the time for false claims that they did not realize were misleading. Or medical device our poor client was double-whammied there. Choose your words carefully. Check out our earlier blog if you want a list of the pesticide trigger words.

Percentage of paid units sold by third-party sellers on Amazon platform as of 2nd quarter 12222

Yes, but make sure they are very specific to the product. You can put that in the listing. Think about tablecloths for example. There are special fabrics out there that are virtually stain-proof which is important for a tablecloth. If one of your products is stain-proof, then it is worthy of the title.

If you are willing to go to the mat for your keyword being in the title, then go for it. Gurus over the years have taught sellers to fill their titles with many keywords because they believe it increases conversions. If it does, it is most likely because they caused the buyer to open the listing in the first place.


  1. Criticism of Amazon - Wikipedia.
  2. Network statistics.
  3. 3 Ways to Help Affiliates Pin Products.

It is not about search. Their listing would come up regardless of where the keyword was in the listing.

If you can carefully edit to keep the meaningful words and clear out the marketing clutter, you can please Amazon and keep your sales up. They say they will quickly reinstate listings after they are corrected. Do you believe them? They have zero credibility with me on this claim. My educated guess is they have automated part or all the process of relisting after a product is suppressed. This makes it more likely that most listings taken down WILL be reinstated quickly.


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However, if we are relying on the guys in Seller Support or Seller Performance? It could be a nightmare. Sellers already know that ASIN and Account reinstatements are hugely and unfairly affected by the person who reads or does not read the appeal. I hope these will be the exceptions rather than the rule. This announcement is part of a series of moves Amazon has been making to clean up the platform and get conformity on listings. We conduct audits for our clients all the time — usually during the stress and drama of a listing suspension. You can avoid the stress by acting in the next couple of weeks.

It will act as a checklist for you. Please note this a copyrighted document. Use it. Share it. It depends on how many ASINs you need us to audit. Contact us here to talk about your situation. It will be worldwide eventually.

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Usually Amazon launches in the US, makes all its mistakes and corrections and then rolls out on the other platforms. Technically, you are supposed to be following the listing rules already. We got plenty of ASIN suspensions and suppressions before this new announcement about titles. I strongly suggest that those selling on international platforms get their ducks in a row now before they are under the gun to meet a deadline. Be sure to read all the country-specific policies.

Amazon FBA: How I Sold $4, in My First 30 Days on Amazon

If you are selling in Germany, for example, did you know it is illegal to list any products before your product recycling program is set up and verified by the German government? Not against TOS, illegal. This only affects certain types of products like batteries and anything with a plug so you may not need to worry about it, but if you list so much as a toaster without your recycling certification, your entire account will be suspended until the process is complete — usually weeks. Forget what you read about needing a certain level of sales before VAT is required.

They answer to the Queen. Now is the time to get prepared. The fact is, Amazon wants you to comply with all listing policies all the time, no matter where you sell.

Amazon (company)

Enforcement is coming with a vengeance. Get peace of mind by examining your listings now. As an example, consider pinner Patrick Minkley, who is district visual manager for Anthropologie, a U. Patrick Minkley, who is one of the most popular Pinterest users in the world, most often pins what marketers call lifestyle images. These are certainly metrics that can be measured for pinning affiliates.

We do a thousand coloring book & crayon packs every month!

But it may also make sense to pay for actually pinning an image. But an example might be 10 cents for each pinned image, 15 to 20 cents for each individual sent to a landing page, and perhaps 1 to 3 percent of the value of a sale for each purchase. It can also be a good idea to engage with affiliates on Pinterest or similar sites.

Encourage affiliates to pin compelling images and link back to good landing pages. The additional traffic and the potential for sales at least make the effort worth trying.

Be sure to monitor and measure a pin-based affiliate campaign just like any other marketing program. Pinterest — and presumably some similar sites — could be good sources of site traffic and sales. What's the best ecommerce platform for your business? We are not affiliated with any ecommerce service, platform, or provider. Our mission is to publish honest, authoritative articles, commentary, seminars, and podcasts to help online merchants.